Bright Ideas

Find Best Practices, Leading Thought, and Interesting Reads

Talks about marketing, sales, go-to-market strategy, and customer experiences. Your next big idea starts here.
Editorials

Recient Blog Posts

TikTok logo

The Changing Face of TikTok: New Ground for B2B and older markets

TikTok is no longer just for teenagers. Discover how the age demographics on the platform are...

tiktok logo

Embrace and Harness TikTok: Content Marketing Strategies

TikTok has emerged as a powerful platform for content marketing, offering businesses the...

costumer journey

Unveiling the Power of HubSpot: Mapping the Customer Journey

Mapping the customer journey is a way to see and understand the different touchpoints and contacts...

trust

Trusted Sources

In the digital age we live in now, content marketing success depends on putting your business on...

The Power of CEOs in a Difficult Economy: Leading by Example

When the economy is struggling, a CEO's role is even more important in helping a company weather...

If You Do It Right, Sales is Boring!

Last time we talked about how critical it is to have a well defined sales system. A repeatable set...

Why You Need a Sales System in Your Life

Sales is the engine that pulls the train. It is the only function in your business that adds...

realestate

Growing Your Real Estate Brokerage in a Down Economy: Strategies for Success

When the market is bad, it can be hard for real estate brokerages to do their jobs. But with the...

4thofjuly

Independence Day and the Power of Business Ownership

Independence Day in America is a moment to consider the tremendous privileges we enjoy as citizens...

Position Your Stay and Play Organization for Growth: 7 Essential Steps

Growth is difficult in the fiercely competitive hospitality sector. You need to stand out from the...