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Bright Ideas

Find Best Practices, Leading Thought, and Interesting Reads

Talks about marketing, sales, go-to-market strategy, and customer experiences.  Your next big idea starts here.

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costumer journey

Unveiling the Power of HubSpot: Mapping the Customer Journey

Mapping the customer journey is a way to see and understand the different touchpoints and contacts a customer has with your brand as they go through the buying process. It involves finding key stages, touchpoints, and feelings to learn abou...

Clay Posey
Aug 9, 2023
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If You Do It Right, Sales is Boring!

Last time we talked about how critical it is to have a well defined sales system. A repeatable set of actions that lead to a successful outc...
Clay Posey
Jul 12, 2023

Why You Need a Sales System in Your Life

Sales is the engine that pulls the train. It is the only function in your business that adds revenue. Not that other parts of your company d...
Clay Posey
Jul 10, 2023

Conclusion (Product-Led Growth)

Product-led growth (PLG) is an innovative approach to growing a company's revenue by putting the product itself at the core of the growth st...
Clay Posey
May 5, 2023

Challenges of Product-Led Growth

Product-led growth is becoming an increasingly popular strategy among businesses looking to increase their customer base, accelerate their g...
Clay Posey
May 3, 2023

Benefits of Product-Led Growth

In today's world, businesses are increasingly adopting product-led growth strategies to better understand their users and provide them with ...
Mark Cameros
May 3, 2023


Product-Led Growth (PLG) is a concept that has been gaining traction in the world of business and digital product development. It is an appr...
Clay Posey
May 1, 2023
Go to market strategies: How to win with Marketing Led Growth

How to Win with Marketing -Led-Growth GTM: Measurement and Optimization

When we are onboarding a client at ClearBox Strategies, one of the questions we like to discuss is, “What does winning look like?” We want t...
Mark Cameros
Mar 24, 2023
prerequisites for Developing a Marketing Led Growth Strateg

Prerequisites for Developing a Marketing-Led-Growth Strategy

Let’s talk next about prerequisites for developing a successful Marketing-Led-Growth Strategy!
Mark Cameros
Mar 17, 2023
Clay Posey Attending GTM Games

Clay Posey of Clearbox Strategies Inc. on Day 4 at The GTM Games

Today, we are excited to have Ms. Natalie Marcotullio who helps us understand the concept of PLG. Product Lead Growth (PLG) is a form of gro...
Mark Cameros
Mar 14, 2023